Privacy Policy
Your privacy is important to us. This policy explains how we collect, use, and protect your personal information.
Last updated: March 2024
Introduction
Need-A-Cab Plymouth ("we", "our", or "us") is committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our taxi services, website, mobile application, or contact us.
By using our services, you agree to the collection and use of information in accordance with this policy. We are registered with the Information Commissioner's Office (ICO) and comply with the General Data Protection Regulation (GDPR) and UK data protection laws.
Data Controller
- Taxi Services Plymouth Limited
- Address: 44a Devonport Road, Plymouth, PL3 4DH
- Email: office@needacab247.com
- Tel: 01752 666222
- Registered in England 7851476
- VAT No: 126146728
- ICO Registration: [Your ICO Registration Number]
Information We Collect
Personal Information
- Name and contact details (phone number, email address)
- Pick-up and drop-off addresses
- Payment information (processed securely by our payment providers)
- Booking history and preferences
- Special requirements (wheelchair access, child seats, etc.)
- Feedback and complaints
Location Data
When you use our mobile app, we may collect your location data to:
- Provide accurate pick-up services
- Track your journey for safety and service quality
- Calculate accurate fares
- Provide real-time updates to drivers
Location data is only collected when you grant permission and is used solely for service provision.
Technical Information
- Device information (IP address, browser type, operating system)
- Website usage data (pages visited, time spent)
- Cookies and similar technologies
- App usage statistics
How We Use Your Information
We use your personal information for the following purposes:
- Service Provision: To provide taxi services, process bookings, and manage your account
- Communication: To send booking confirmations, updates, and respond to inquiries
- Payment Processing: To process payments and handle billing
- Safety and Security: To ensure passenger and driver safety, and prevent fraud
- Quality Improvement: To improve our services and customer experience
- Legal Compliance: To comply with legal obligations and regulations
- Marketing: To send promotional offers (with your consent)
Legal Basis for Processing
We process your personal data based on the following legal grounds:
- Contract Performance: To fulfill our contractual obligations when you book our services
- Legitimate Interest: To provide safe, efficient services and improve our business
- Consent: For marketing communications and optional features
- Legal Obligation: To comply with taxi licensing, safety, and financial regulations
Data Sharing and Disclosure
We may share your information with:
- Our Drivers: To provide the requested service (pick-up location, destination, special requirements)
- Service Providers: Payment processors, IT support, and booking system providers
- Regulatory Authorities: When required by law or for licensing purposes
- Emergency Services: In emergency situations for safety purposes
- Legal Requirements: When required by law, court order, or government request
We do not sell, rent, or trade your personal information to third parties for marketing purposes.
Data Security
We implement appropriate technical and organizational measures to protect your personal information:
- Encryption of sensitive data in transit and at rest
- Secure payment processing systems
- Regular security assessments and updates
- Staff training on data protection
- Access controls and authentication measures
- Regular backups and disaster recovery procedures
Data Retention
We retain your personal information for as long as necessary to:
- Provide our services and maintain your account
- Comply with legal and regulatory requirements
- Resolve disputes and enforce agreements
- Improve our services
Specific retention periods:
- Booking Records: 7 years (for tax and licensing purposes)
- Customer Accounts: Until account closure or 3 years of inactivity
- Marketing Data: Until consent withdrawal or 2 years of inactivity
- Location Data: 12 months (for service improvement)
Your Rights
Under GDPR, you have the following rights regarding your personal data:
- Access: Request a copy of your personal data
- Rectification: Request correction of inaccurate data
- Erasure: Request deletion of your data (subject to legal requirements)
- Portability: Request transfer of your data to another service
- Restriction: Request limitation of data processing
- Objection: Object to processing based on legitimate interests
- Withdraw Consent: Withdraw consent for marketing communications
To exercise these rights, contact us at office@needacab247.com or call 01752 666222.
Cookies and Tracking
Our website uses cookies to:
- Remember your preferences and settings
- Analyze website traffic and usage
- Provide personalized content
- Improve website functionality
You can control cookie settings through your browser preferences. Disabling cookies may affect website functionality.
Third-Party Services
We use third-party services that may collect information:
- Google Analytics: Website usage analytics
- Payment Processors: Secure payment processing
- Booking Systems: Online booking management
- Social Media: Social media integration and advertising
These services have their own privacy policies, which we recommend reviewing.
Children's Privacy
Our services are not intended for children under 16. We do not knowingly collect personal information from children under 16. If you believe we have collected information from a child under 16, please contact us immediately.
International Data Transfers
Your personal data is primarily processed within the UK and European Economic Area (EEA). If we transfer data outside the EEA, we ensure appropriate safeguards are in place to protect your information.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time. We will notify you of any material changes by:
- Posting the updated policy on our website
- Sending email notifications to registered users
- Displaying notices on our mobile app
Continued use of our services after changes constitutes acceptance of the updated policy.
Contact Us
If you have questions about this Privacy Policy or our data practices, please contact us:
- Email: office@needacab247.com
- Phone: 01752 666222
- Address: 44a Devonport Road, Plymouth, PL3 4DH
You also have the right to lodge a complaint with the Information Commissioner's Office (ICO) if you believe we have not handled your data properly.
This Privacy Policy is effective as of March 2024 and complies with the General Data Protection Regulation (GDPR) and UK data protection laws.